The million dollar question is answered. This panel will teach you how to program, write imaging, and implement promotions that target your station women. This will be your guide for programming to women for dummies. Learn about how women listen, how females “hear” differently than men, and just how to program to attract more female listeners.

Moderator:
Jaye Albright - Albright & O'Malley Country Consulting/RadioIQ

Panelists:
Becky Brenner - KMPS
Gwen Foster - KMLE
Wendy Lynn - WYRK