CRB, Inc. presents “The Edison Research / CRB National Country P1 Study 2009." This study continues the largest ongoing national study of
Country partisans and looks at the attitudes of Country Radio P1s on everything from the state of the current product to how listeners discover
new music---and how often they want to hear it. This study explores what listeners expect to see and hear on their favorite stations' web sites, how listeners feel about syndicated vs. local programming, and the rise of social networking amongst Country P1s. We'll examine tracking data from 2005-2008, along with new observations and predictions for 2009.

Presenter - Tom Webster - Edison Research